25 September 2025
Assessing the impact of health promotion interventions using social marketing strategies among construction and factory workers (in Thai language)

25 September 2025
Assessing the impact of health promotion interventions using social marketing strategies among construction and factory workers (in Thai language)
About Project
Content
The objective of this research is to study the risk factors of health in factory and construction workers at both individual and community levels. This study includes currently available health promotion measures that will provide suggestions for the development of these measures and/or create new measures usingthe societal marketing concept. This study did not assess the health promotion measures by social marketing concepts. Initially the qualitative study was done by the research team living in the community through personal acquaintance and collecting qualitative data related to the basic information, and the way of life of the people in the community, including behaviors and risk factors. Then, a quantitative survey on issues of interest was completed. The conclusions of the study were presented to all groups in the community to verify the accuracy of the information. The explanations of the fact findings were explored and reported to the community for future utilization.
Research Type
Others
Related Technologies
Others
Funding Source
Thai Health Promotion Foundation (ThaiHealth)
Health Systems Research Institute (HSRI)
Keyword / Search / TAG
Research Team
Principal Researcher
Related Organizations/
Supporting Organizations

Thai Health Promotion Foundation (ThaiHealth)

Health Systems Research Institute (HSRI)